Services Program：Macro environmental analysis, industrial pattern analysis, user portrait portrayal, Corporate propagation monitoring, business operations, enterprise risk prediction and solution
Research methods：Network-wide data monitoring, Online and offline research, Offline in-depth interviews, Enterprise field visit, Expert think tank views.
Service content: Comprehensively use the global network、expertise and experience to assist customers in protecting, promoting and improving their business, such as strategies and policies to assist in the formulation of priorities, Corporate background investigation of Investment promotion, network public opinion monitoring and early warning, etc.
Digital technology has subverted the traditional industry landscape. In order to avoid the fate of being subverted, many companies actively explore transformation strategies. How can enterprises become active disruptors and even occupy a favorable position in the new market structure? Based on independent research and development of big data mining systems and consulting analysis capabilities, iiMedia Consulting provides transforming enterprises with opportunities for business maintenance, growth and optimization, and offers them exponential business growth brought by digitalization.
Investment services: IPO listing route plan, corporate investment risk assessment (pre-investment value assessment, post-investment risk management and control), corporate branding and negative publicity control
Segmentation areas: artificial intelligence, new retail, sharing economy, online education, biotechnology, online games, e-commerce, advertisement marketing, cultural entertainment, publishing media, knowledge payment, etc.
solution：1.Advertising monitoring:User portrait,Effect monitoring,Communication analysis;2.Public Opinion consultation,Competitor‘s business analysis,Coping strategy;3.Product operation:Application trend analysis,User attribute and user behavior analysis,Smart user portrait,User retention analysis,User Source and Channel Analysis.
Public opinion monitoring and consultation,Advertising effectiveness evaluation,Industry data support,Industry summit
Investment promotion,Industrial Park Planning Proposal,Governmental internet public sentiment monitoring,Government Planning and Regional Economic Research
Market capacity survey,Consumer demand research,Brand Marketing,Channel construction,Business circle monitoring analysis
Financial business development monitoring,Marketing and product innovation research,Marketing activity analysis,Financial product innovation analysis,Big Data Solutions
Invested Enterprise Research,Invested Enterprise Packaging,Corporate Reputation Management
Consumer insight,Vehicle Type research,Netizen sentiment analysis,Competitor‘s business research (price, user, market)
Market feasibility analysis,Consumer demand research,Marketing strategy consulting,Public opinion consultation service,Enterprise transformation research
Product marketing packaging,Operational planning support,Data flow realization,Industry benchmarking research,Public opinion monitoring and guidance
Tourism environmental assessment,User operation analysis,Business circle monitoring analysis
New retail transformation,New retail solution,Businesses, user research
Ad delivery monitoring,Network exposure analysis,Audience portrait study
more than 2000 copies
Research industry environment / user behavior
iiMedia Research has published or published more than 2000 front-end reports and analysis results of the new economic industry chain every year.
more than 1 million
Mining and analyzing industry trends / user preferences
The single report released more than 1 million direct audiences, mainly for high-end investors such as investors, media people and entrepreneurs.
Global industry investment and entrepreneurship
In recent years, Internet finance, mobile marketing, intelligent hardware, mobile medical, VR (virtual reality), and O2O home-to-home services have been influential, making them the vane of investment and entrepreneurship in the global industry.
Vice President Institution of Guangdong Internet Society